Marriott
Delivering agile, on-brand creative solutions that helped thier flagship property attract guests and sustain momentum in a demanding, high-volume environment.
Creative direction, agile campaign leadership, property-level brand strategy
What I led.
Digital campaigns, seasonal marketing initiatives, on-property promotions
Where it lived.
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Travel & Hospitality
“Marcel translated our vision into cohesive, memorable brand experiences that connect with guests across every touchpoint — digital, on property, and beyond.”
— John Yoon, Owner & CEO, Willow Hotels